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Funding Round: Juno Therapeutics, Connectivity, Slack, Wanderful

Series A

Juno Therapeutics, a biotech company, which concentrates on delivering immunotherapies to battle cancer, has raised a $176 million in Series A. Investors include ARCH Venture Partners and the Alaska Permanent Fund via a partnership managed by Crestline Investors, says a press release. Founding funders, Bezos Expeditions, Jeff Bezos, and Venrock also participated in this round.

Connectivity, a customer intelligence company, has raised $6.35 million in a Series A investment round. Greycroft Partners led the round and saw participation from Daher Capital, Double M Partners, Rincon Venture Partners, SLP Ventures, TenOneTen Ventures, and Eytan Elbaz.


Slack, an enterprise collaboration app, has raised $42.75 million led by new investor The Social+Capital Partnership. Existing investors Tiny Speck investors Accel Partners and Andreessen Horowitz also participated in this round.

Wanderful Media which helps local newspapers adopt digital media for their coupon/local advertising business has raised $14.5 million from Advance Digital, A. H. Belo Corporation, Community Newspaper Holdings Inc., Cox Media Group, The E. W. Scripps Company, Gannett Co., Inc., GateHouse Media, Inc., Graham Holdings Co., Hearst Corporation, Lee Enterprises, MediaNews Group and The McClatchy Company.
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Funding Roundup: Tradier, Synack, CRISPR Therapeutics, Shopkeep, Crate Data, Virtuix, FinancialForce, Isarna Therapeutics,, Wish, Stitch, 2Checkout, Etsy, Grandst, Moves, Payscale

Series A

Tradier, a company which provides a toolkit to build trading platforms and financial services apps that easily integrate with brokerages and stock markets has raised $3.1 million Devonshire Investors in Series A financing round.

Menlo Park cyber security company Synack Inc. has raised $7.5 million in a Series A round. Kleiner Perkins led the investment, which saw contributions from Google Ventures and current backers Allegis Capital, Greylock Partners, and Shape Security CEO Derek Smith.

According to a press release, Biopharma company, CRISPR Therapeutics has received $25 million in a Series A funding from Versant Ventures. The company concentrates on the gene-editing technology CRISPR-Cas9.

Series C

According to a press release, New York based Shopkeep POS has raised $25 million in a Series C investment round led by Thayer Street Partners. Canaan Partners, TTV Capital, Contour Venture Partners and Tribeca Venture Partners also invested. ShopKeep POS is a Red Herring 2013 Top 100 North America Winner.


Crate Data, a Berlin-based startup, has raised a $1.5 million seed round from two European VCs: Copenhagen, Denmark-headquartered Sunstone, and London-based DFJ Esprit.

Virtuix an immersive virtual reality tech company has raised $3 million in its first institutional financing from Mark Cuban, Scentan Ventures, Maveron, Scout Ventures, Partech Ventures, StartCaps Ventures and others.

FinancialForce, the ERP provider built on top of, announced today they have received $50M from private equity investors, Advent International.

 Isarna Therapeutics GmbH, Munich-based biotechnology company,  has raised around $7.6 million from AT NewTec, MIG Fonds, and Global Asset Funds.

London based, a flash sales platform,  has announced it raised £4.5 million in fresh funding from Partech Ventures, 123Venture, Doughty Hanson and Pentech.

Wish, has raised $19 million in financing led by GGV Capital and Formation 8. Existing seed investor  Yahoo co-founder Jerry Yang also participated. Hans Tung, managing director at GGV Capital joined the company’s board of directors.

Stitch, a salespeople productivity platform, has raised $3.25 million in seed funding from Google Ventures, SoftTech, Freestyle Capital, Foundation Capital, ENIAC Ventures and angels such as Brad Garlinghouse, Tom Conrad, and Eric Hahn.

According to a press release, Columbus-Ohio Payments-as-a-Service company, 2Checkout has raised the last tranche of a $60 million funding round. Chicago Growth Partners and Trident Capital led the investment; management and strategic individuals participated in this round.


Online marketplace Etsy is buying technology marketplace Grand St.  Both companies are based in New York. Grand St.’s team will head to Etsy; financial terms of the deal were not disclosed.

Helsinki, Finland-based ProtoGeo Oy and its activity app, Moves, have been picked up by Menlo Park social media titan Facebook. The app had racked up 4 million downloads. “The Moves experience will continue to operate as a standalone app, and there are no plans to change that or commingle data with Facebook,” says Moves.

Private equity investment firm Warburg Pincus is announcing that it has bought compensation software services vendor PayScale in a deal worth up to $100 million.

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Funding Roundup: Declara, Sentinel Labs, Piqora, Guardant Health, Kala Pharmaceuticals, Weebly, Pure Storage, AgLocal, Aerpio Therapeutics, InVisage Technologies, CorvisaCloud, Delivery Hero

Series A

Declara, a personal learning technology company, has raised $16 million in Series A funding led by GSV Capital led the investment; Catamount Ventures, Data Collective and Founders Fund participated in this round.

Cybersecurity company Sentinel Labs has raised $12 million in a Series A financing round led by Tiger Global.  Westly Group, Accel Partners, Granite Hill Capital Partners, and Data Collective also participated in this round. The company had earlier received $2.5 million in seed funding from investors such as Accel Partners, Data Collective, UpWest Labs, Granite Hill Capital Partners and Dan Scheinman.

According to a press release, San Mateo marketing and analytics company, Piqora has gained $7.7 million in a Series A investment round led by DFJ; Freestyle Capital, Lazerow Ventures, Baseline Ventures, Altos Ventures, and Firebolt Ventures also participated in this round.

Series B

According to a press release, Redwood City biotech company, Guardant Health has secured more than $30 million in a Series B funding led by Khosla Ventures. Sequoia Capital and fresh investor Pejman Mar Ventures contributed to the round. The company said “The capital will go towards buttressing “the continued commercial expansion of its GUARDANT360 non-invasive tumor sequencing test”

According to a press release, Kala Pharmaceuticals, Inc. has raised $22.5 million in a Series B round led by Ysios Capital; Lux Capital, Crown Venture Fund, Polaris Partners and Third Rock Ventures also participated in this round. Waltham, MA-based Kala Pharmaceuticals develops treatments targeting ocular diseases.

Series C

Weebly, a San francisco website-making company,  has raised $35 million in a Series C funding round. Sequoia Capital and Tencent Holdings Ltd. invested in this round.

Series F

Pure Storage, Mountain View-based company,  has raised a massive $225 million in a Series F investment round that has valued the company at more than $3 billion. Tiger Global, T. Rowe Price Associates, Inc., Wellington Management Company, Greylock Partners, Index Ventures, Sutter Hill Ventures and Redpoint Ventures are the investors. Total backing behind the enterprise storage array venture has now reached $470 million.


Meat Marketplace AgLocal becomes a consumer facing subscription service and announces that it has raised another $1.3 Million led by Chicago Ventures, with participation from Sam Yagan ( CEO), Bob Trahan (early Facebook engineer) and other prior investors.

 Aerpio Therapeutics, Inc., Cincinnati biopharma company, has raised $22 million in funding led by OrbiMed. The company concentrates on developing therapies for vascular diseases. Current investors Triathlon Medical Ventures, Satter Investment Management, Kearny Venture Partners, Venture Investors, Novartis Venture Funds and Athenian Venture Partners participated in this round.

 InVisage Technologies, Inc., Menlo Park semiconductor company, has raised $18 million in funding, GGV Capital, RockPort Capital, InterWest Partners, OnPoint Technologies, Intel Capital and Nokia Growth Partners participated in this round. This round brings the total funding to over $100 million.

According to a press, Cloud-based communications company out of Milwaukee, CorvisaCloud, LLC. has raised $30 million in funding from its parent company, Novation Companies, Inc. “According to DMG Consulting’s Cloud-Based Contact Center Infrastructure Market Report, more than 62 percent of organizations were using some type of cloud-based contact center solution as part of their operation in September 2013, and approximately half (45.6 percent) of the organizations that are not yet using cloud-based contact center solutions are planning to move in this direction in the next 18 months”

According to TechCrunch, the Rocket Internet company, Delivery Hero, which does food delivery across many countries has raised $85 million in a Series F funding round.

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Funding Roundup: Placester, APX Labs, Principia BioPharma, Tubular Labs, ProNai Therapeutics, Everplans, Carmudi, Yik Yak, Codasip, Xappmedia, Electric Cloud, Blucora

Series A

Real estate marketing platform and Techstars Boston grad Placester has raised $5.5 million in Series A funding. The investment was led by Romulus Capital, and included participation from existing investors Dave Anderson (Kiva, Silverpop), Josh Summers (Clypd,, David Cohen (Founder of Techstars), Adam Berrey (Curoverse, Brightcove, Allaire) and Angel Street Capital.

APX Labs, the company behind smart glasses enterprise software platform Skylight, has raised $10 million in a Series A round New Enterprise Associates led the funding. Total backing behind the Herndon, VA-based company has now reached  $15.8 million.

Series B

Principia Biopharma Inc. has raised $50 million in a private funding round led by Sofinnova Ventures. New Leaf Venture Partners, OrbiMed, Mission Bay Capital, Morgenthaler Ventures, SR One and others participated in this round.

Mountain View video marketing company Tubular Labs has raised $11 million in a Series B funding round led by Canaan Partners. FirstMark Capital and Lerer Ventures participated in this round. The company, which serves more than 2,000 publishers, is also debuting Tubular Intelligence, its enterprise solution. “Tubular users reach over 200 million total subscribers, generate two billion views/month, and are growing their video views over 50 percent faster than non-Tubular users,” says a press release.

Series D

Plymouth, Michigan-based ProNAi Therapeutics, Inc. has raised $59.5 million in a Series D round led by Vivo Capital. Frazier Healthcare Ventures, OrbiMed Advisors, RA Capital Management, Hopen Life Science Ventures, Caxton Alternative Management, Sectoral Asset Management, Janus Capital Management LLC and Adams Street Partners contributed as new investors. Prior backers Capital Midwest Fund, Amherst Fund, Grand Angels and Apjohn Ventures Fund also participated in this round.


According to a report in TechCrunch  Everplans, is set to announce a $2.1 million round of seed financing from investors including: Scout Ventures; David McCabe, chair of the private clients group at Willkie Farr & Gallagher; and Mark Seelig, a founding partner of Meister Seelig & Fein; as it adds a professional service to its end-of-life planning site. The goal is to help Baby Boomers and Generation X face the realities of dying – and plan for it.

Carmudi, a car classified ads site backed by Rocket Internet, has raised $10 million to expand its operations in Asia. Investors include Tengelmann Ventures.

Anonymous Social App Yik Yak Raises $1.5 Million from Vaizra Investments, DCM, Azure Capital Partners, and other angels. The company says it will put the funding toward enhancing the product features, fueling growth, and expansion outside the U.S.

Application specific processor design tool and IP provider, Codasip, has raised $2.8 million in funding led by Credo Ventures.

Xappmedia has announched that it has raised $3 million in seed funding round led by co-founder and executive chairman Frank Raines, with participation from other angel investors. The company harnesses mobile, cloud and voice technologies to make audio advertising interactive, simple and spontaneous.

Continuous Delivery company Electric Cloud has raised an extra $4 million funding tranche from Siemens’ Venture Capital, Mayfield Fund, RRE Ventures, US Venture Partners, and Rembrandt Venture Partners. The Sunnyvale, CA company had originally received $8 million in a September 2013 Series E funding round; its oversubscribed Series E now comes to $12 million. Electric Cloud serves companies including SpaceX, Shell Oil and Epic Games.


Bellevue, Washington’s Blucora, Inc., which propels operations for a portfolio of Internet businesses, and Discovery Communications have agreed that Blucora will pick up HowStuffWorks’ assets and operations, says a press release. The deal consists entirely of cash and in anticipated to be completed in Q2 2014. HowStuffWorks, an online information platform, drives about 200 million page views a month.

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Funding Roundup – Baoku, Birchbox, Nervana, Frrole, Adroll, Avaz, Airbnb, Crowdrise

Series A

China’s Baoku, which delivers travel and expense management services, has raised $10 million in Series A funding. China Broadband Capital and Asiainfo-Linkage have invested in this round.

Series B

New York-based consumer beauty commerce site, Birchbox, has received $60 million in a new Series B funding round, according to Fortune. Viking Global Investors led the investment; First Round Capital, Aspect Partners, Accel Partners, Glynn Capital, Sam Lessin, Comcast Ventures, Slow Ventures, Consigliere Brand Capital, Red Swan Ventures and TriplePoint Venture Growth BDC Corp contributed.


According to a report in TechCrunch – Nervana Systems, a San Diego-based startup that is focusing on hardware — not software — to boost the performance of artificial intelligence algorithms, just raised $600,000 from investors including Ali and Hadi Partovi, Y Combinator’s Sam Altman and Geoff Ralston, Scott Banister and Allen & Co.

Big Data startup Frrole Raises $245K angel round from Sharad Sharma (former head of Yahoo! R&D centre in india), Google’s India MD Rajan Anandan and Eka Software founder Manav Garg.

Avaz raises $550K in seed to help autistic children communicate using visual tools. The investment was led by led by Inventus Capital and Mumbai Angels. Popular Indian Angel investors – Rajan Anandan and Raju Reddy participated in this round.

According to a press release San Francisco-based retargeting company AdRoll has raised $70 million in funding led by Foundation Capital.  Institutional Venture Partners, Glenmede, Performance Equity and Northgate Capital and current investors Merus Capital, Peter Thiel and Accel Partners also participated in this round. AdRoll has reached a $150 million annualized revenue run rate.

According to reports, Accommodations platform Airbnb Inc.,will receive a $450 million mega-round that values the company at $10 billion.  TPG led the group agreeing to the investment; among the other backers are T. Rowe Price Group Inc., Dragoneer Investment Group, and Sequoia Capital, says WSJ. The San Francisco company recently reported that it counts hosts in upwards of 35,000 cities across 192 countries.

According to TechCrunch, Crowdrise has raised $23 million in funding from Fred Wilson and Union Square Ventures led investment.  Index Ventures, Spark Capital, RatPac, UTA Ventures, CAA Ventures and Bezos Expeditions contributed to this investment round. Detroit-based Crowdrise leverages a “fundraising platform for the world’s finest charities,” including the American Red Cross and The Nature Conservancy.

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Funding Round up: Beckon, OwnZones Media, Heart Metabolics, Provista Diagnostics, Taxi4sure, Work4, Nora Therapeutics, Forsight Vision5, Campaign Monitor, SpringCM, Jasper, Citymapper, One Medical Group, Loom, Hackpad, DropBox, Quixey, Lending Club, Springstone

Series A

According to TechCrunch, marketing performance management company Beckon has raised $8 million in a Series A round. August Capital and Canaan Partners invested in this round.

Washington-based OwnZones Media Network has raised $5.9 million in a Series A  round. OwnZones leverages content aggregation and works with companies such as Reuters and The Guardian.

According to a press release Dublin biotech Heart Metabolics Limited has raised a $20 million in Series A round. Seroba Kernel Life Sciences, Brandon Capital Partners (on behalf of AustralianSuper), venBio and AshHill have participated in this round. The company concentrates on the advancement of drugs for cardio-metabolic diseases.

Series B

According to a press release Provista Diagnostics, Inc., a molecular diagnostics venture, has raised $6 million in Series B funding from current backers. The company works on diagnostic tests for cancers that affect women. The company has so far raised $19.5 million.

Bangalore-based Taxiforsure has raised $10 million in a Series B round of funding. The company, which is owned by Serendipity Infolabs, will use the funds to expand its footprint across India. Taxiforsure is an online platform allowing consumers to rent taxis. The company previously raised $4 million from Accel Partners, Helion Ventures, Blume Ventures.

Social and mobile recruiting startup Work4 has raised $7 million in a Series B investment round led by Serena Capital. Matrix Partners also participated in this round. Total backing behind the San Francisco-based company comes to $18 million.

Biotech company, Nora Therapeutics,which serves the reproductive medicine space, has raised an $18 million in Series B funding. Novo A/S led the round; Burrill & Company, Prospect Venture Partners, Vivo Capital and Rho Ventures, all of whom had invested in Series A, have participated.

Series C

According to a press release ForSight VISION5 has raised $15 million in a Series C funding round led by H.I.G. BioVentures. Morgenthaler Ventures, Technology Partners, Versant Ventures and Delphi Ventures also participated in this round .


According to a press release, Email marketing and design company, Campaign Monitor has raised $250 million in funding from Insight Venture Partners.  Campaign Monitor, based in Sydney, leverages upwards of 100,000 active paying customers across more than 170 countries.

According to a press release SpringCM, the Chicago-based Content Cloud Services company, has raised $18 million in funding. Foundation Capital, Square 1 Bank and Goff Capital also participated in this round .

Jasper has raised $50 million in growth funding. Temasek led the investment. The Mountain View-based company “powers the IoT initiatives of more than 1,000 of the world’s most innovative companies,” such as General Electric, General Motors, Nissan and Coca-Cola.

Citymapper has raised funding. The investment, led by Balderton Capital and participated by Connect Ventures, Index Ventures and Greylock Partners came to $10 million. Some angel investors also participated in the investment. London-based Citymapper is a transport application.

San Francisco-based medical group One Medical Group has raised $40 million in funding led by Redmile Group with contributions from existing backers, according to reports. The company leverages benefits such as “email access to your doctor, online scheduling and prescription renewals,” according to its website.


Two companies — Loom, which delivers media library solutions, and collaboration company Hackpad — have been picked up by Dropbox. All three companies are based in San Francisco.

Mobile apps search engine Quixey has acquired a smaller competitor, Quixey is backed by Alibaba, Innovation Endeavours, Translink Capital and other investors and has previously raised $75 million.

Online credit platform Lending Club has picked up Westborough, MA financing company Springstone Financial at a cost of $140 million in cash and stock. The San Francisco-based company also secured $50 million in debt funding to support the Springstone purchase. As part of the deal, Lending Club has revealed a fund raise, valued at $65 million from investors such as funds and accounts handled by T. Rowe Price Associates, Inc., BlackRock, Sands Capital and Wellington Management Company, LLP, says a press release.

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Funding Rounup: AAVLife, Beepi, Currency Cloud, ItsOn, SilverRail, Betterment, LeanVest, Act-On, Avvo, EzCater, Motorola, Twitter, Gnip, Feedmagnet

Series A

Gene-therapy startup AAVLife raised $12 million in a Series A funding round led by Versant Ventures. Inserm Transfert Initiative contributed to the investment. The Paris-based company concentrates on rare diseases.

Car buying and selling company Beepi has raised $5 million in its second round of funding, its Series A. Jeff Brody of Redpoint Ventures led the investment and includes investments from Fabrice Grinda, Jose Marin, Tina Sharkey, Rich Boyle, Brian Sharples and Silicon Valley Bank. The company had earlier secured $1.2 million in seed funding. The company is based in Los Altos, California.

Series B

The Currency Cloud, which provides an API that end user-facing companies use for cross-currency transfers, has raised a $10 million Series B round of funding from existing investors Atlas Venture, Anthemis Group, Notion Capital and XAnge Private Equity.

Series C

Mobile Smart Services company, ItsOn Inc., has riased $12.5 million in Series C funding. Tenaya Capital led the round and includes Andreessen Horowitz. The Redwood City company had raised $15.5 million in its Series B round from Andreessen Horowitz, SV Angel and an investor group led by Jim Davidson, according to a press release. Total funding raised so far is $40 million.

According to a press release SilverRail a company which delivers passenger rail search and distribution technologies, has received $40 million in a Series C investment round. Mithril Capital Management led the funding; current backers Canaan Partners, Brook Ventures, and Sutter Hill Ventures also participated in this round.

According to reports, Betterment has received $32 million in a Series C funding round. Northwestern Mutual Capital, Globespan Capital Partners, Citi Ventures, Bessemer Venture Partners, Anthemis Group, and Menlo Ventures have invested in this round. Total funding comes to $45 million.


New York-based personal finance company LearnVest has raised $28 million in fresh funding, according to reports. Northwestern Mutual Capital led the investment; American Express Ventures and Accel Partners participated in this round. Total funding behind LearnVest now over $72 million.

Marketing automation company Act-On Software has gained $42 million in a funding round led by Technology Crossover Ventures (TCV). Norwest Venture Partners, US Venture Partners, Trinity Ventures and Voyager Capital contributed. The marketing automation industry will swell to $1.2 billion this year, says Raab Associates Inc. “Act-On grew at almost twice that rate in 2013 and expects this rate of growth to continue,” the Beaverton, Oregon company said in a press release.

Legal marketplace, Q&A forum and directory, Avvo, Inc., has raised a $37.5 million funding round, according to a press release. Coatue Management led the investment; Benchmark Capital, DAG Ventures and Ignition Partners participated in this round. Total backing behind the Seattle company now reaches $60.5 million.

ezCater, one of the oldest food ordering platforms around, has raised an additional $4 million to bolster the number of caterers on its platform and to reach more customers. Total funding raised to date is $6.5 million. The funding has come from ZipCar investor Jill Preotle, CheapFlights co-founder Chris Cuddy, LaunchPad, and private equity firm Breton Capital Management.


Zebra Technologies Corporation will pick up Schaumburg, Illinois-based Motorola’s Enterprise business at a cost of $3.45 billion, with the deal made up entirely of cash. The Enterprise business had around $2.5 billion pro-forma sales last year, excluding sales of its iDEN products, according to a press release.

San Francisco-based Twitter has agreed to pick up its partner, Gnip. The latter company, which has worked with the microblogging platform for four years, has provided upwards of 2.3 trillion Tweets to customers across 42 countries, says Boulder, CO-based Gnip in a blog post.

FeedMagnet, according to a press release. The deal’s value came to $9 million, cash. Both companies are based in Austin, Texas.

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Funding Roundup: Storefront, LifeSum, Chubbies, NatureBox, Julep, Lamudi, Quintel, Brigade Media, Ipreo Holdings, Titan Aerospace, Google, AdyouLike, Content Amp

Series A

Storefront, a San Francisco-based online marketplace enabling merchants to discover locations, has gained $7.3 million in a Series A funding round led by Spark Capital. The company is also debuting in Los Angeles. Storefront had previously raised $1.6 million in seed funding. Mohr Davidow Ventures, 500 Startups, Great Oaks Venture Capital, Box Group, SV Angel, Gary Vaynerchuk, Nas, Troy Carter, Tom Glocer, and Vikram Pandit all contributed.

According to TechCrunch, digital health company Lifesum has raised $6.7 million in Series A funding. Bauer Media Group and SparkLabs Global Ventures led the investment. Lifesum, which is based in Stockholm, leverages 4.5 million members.

Manufacturer and online retailer of men’s shorts Chubbies has raised $4 million from some of the biggest names in fashion and retail investing which includes Chris Burch of Burch Creative Capital, Ben Lerer, the founder of Thrillist Media Group and JackThreads; Blair Lambert, who is the brains behind Gymboree; Brian Spaly of Trunk Club and Bonobos; Vera Bradley chairman Bob Hall; and venture firms Rothenberg Ventures and IDG Ventures.

Series B

San Carlos food company NatureBox Inc. has gained $18 million in a Series B investment led by Canaan Partners. Current backers SoftBank Capital and General Catalyst Partners also participated. “The company shipped 50K orders in its first year and experienced 20X growth in 2013 with 1 million orders shipped,” according to a press release.

Series C

Julep has secured $30 million in a Series C funding round from new backers Madrona Venture Group, Azure Capital and Altimeter Capital. Current funders Maveron and Andreessen Horowitz contributed. Total backing behind the Seattle-based beauty company comes to $56 million. Julep’s revenues from e-commerce sales increased by 3x last year, according to a press release.

Rocket Internet’s real estate company Lamudi has raised $7 million in funding, according to Tech in Asia. Tengelmann Ventures invested. According to a recent press release, Lamudi has racked up more than 1 million monthly visitors.


Wireless network antenna technology company Quintel has received $10 million in funding led by Trillium International. A “key strategic partner” contributed as well. The new funding for the Rochester-based company will help the company speed up growth and escalate delivery competency to hit its 400 percent year over year growth rate, says a press release.

According to report by Techcrunch, Stealth startup, Brigade Media has raised $9.3 million from Sean Parker of Facebook fame, along with unknown sums from Ron Conway and Marc Benioff.

Rocket Internet‘s real-estate classifieds platform, Lamudi, which operates in 21 markets in Asia, Africa, the Middle East and South America, has closed a $7 million funding round aimed at beefing up its operations in Asia.


Ipreo Holdings LLC will be picked up by private equity funds managed by Blackstone and the Goldman Sachs Merchant Banking Division, according to a press release. The seller: Kohlberg Kravis Roberts & Co. L.P., which will keep a minority share of Ipreo. The New York company delivers marketing intelligence and workflow services. Terms of the deal were not revealed.

Google has acquired Titan Aerospace, the drone startup that makes high-flying robots. The details of the purchase weren’t disclosed. Facebook had recently disclosed its own purchase of a Titan Aerospace competitor Ascenta for its globe-spanning Internet plans.

Native advertising company Adyoulike acquired Content Amp. According to Rude Baguette, the British company was acquired for $2.5 million.

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myWebRoom Picks Up $2.8M million in seed funding


myWebRoom today announced the live launch of from its beta testing period. is a platform for creating and assembling visual collections of products, websites and people in uniquely personalized spaces called WebRooms. The announcement follows myWebRoom’s recent $2.8 million Seed funding.

“During our beta we saw tens of thousands of people create personal visual profiles on, and populate their WebRooms with their favorite products and online content,” commented Artem Fedayaev, co-founder and co-CEO of myWebRoom. “With over 2.8 million WebRoom variations already possible, it has been amazing to see our beta attract and engage so many. Now we are putting out the welcome mat to everyone and anyone excited to experience their homepage and the Web as a more fleshed out visual interface.”

myWebRoom represents a step forward in the way we visually explore the Web. Along with a 3D sensibility, myWebRoom makes the online experience more personal and organized, as objects within a WebRoom are also clickable and intuitive gateways to Web services, content and social connection. Phones, televisions, couches, artwork, etc., are also direct links to entertainment, apps, magazines, shopping and more. Each personalized WebRoom is completely customizable and accessible via Web and mobile devices. The visual nature of the interface also makes myWebRoom content universally recognizable and easy to share with a global audience, without translation.

myWebRoom is ideal for consumer brands and content partners looking for meaningful new ways for potential customers to interact with their products. Just out of beta, myWebRoom already works with many partners in the home design and furniture categories, with a growing selection of fashion accessories, games and media content. Partner items are used to populate WebRooms, and are simply accessed through the Designer tool. Big brands such as SONY offer visual content from their latest personal electronic products, while Room and Board offers images of popular home decor. This content introduces users to new merchandise and helps brands determine product preferences. Boutique designers and retailers, such as Funky Furniture, also provide content for couches, chairs, rugs etc. to build brand awareness and ensure that users and potential customers are engaging with their products while building WebRooms that reflect their unique personalities. And yes, users are able to follow links to purchase their virtual objects in the real world.

“This new kind of merchandising shortens the buying cycle,” comments Kania Edelberg of Funky Furniture. “myWebRoom is as personal as it gets. People aren’t just bookmarking the product and seeing, they are actually placing it in his or her chosen environment. We are pleased to have the opportunity to see potential customers interact with our custom products. Each placement in a WebRoom is an endorsement.”